YouTube revamps its strike system to include a one time warning, consistent penalties TechCrunch


YouTube revamps its strike system to include a one time warning, consistent penalties TechCrunch today a significant change to its strike system the penalty system used when YouTubes reviewers identify a video has violated the sites . These strikes could be issued against videos containing nudity or sexual content, violent or graphic content, harmful or dangerous content, hateful content, threats, spam, scams, or misleading metadata. In the past, YouTubes penalties have been criticized for and for being less than transparent something YouTube now wants to change. Before, YouTube had a three strikes and youre out policy, but each strike had a different penalty. The first strike had resulted in a 90 day livestreaming freeze, while the second would result in a two week freeze on video uploads. Creators complained that these penalties didnt match the source of the strikes. With todays changes, all strikes will now carry the same punishment: a temporary ban from YouTube activity, with the length of time increasing with the strikes. Now, the first strike will result in a one week freeze from YouTube activity, including the ability to upload video, live stream, and other channel activities. The strike will expire in 90 days. A second strike in that 90 day period will now result in a two week freeze on the ability to upload videos. And the third strike in any 90 day period will result in the channel being terminated. While these strikes are a bit tougher they begin with bans on uploads, instead of just on live streaming YouTube says getting to that first strike will be harder, as its also adding a warning system. Before, the first violation resulted in a strike. Now creators will get a one time warning with no penalty. We want to give you even more opportunities to learn about our policies, so starting February 25, all channels will receive a one time warning the first time they post content that crosses the line, with no penalties to their channel except for the removal of that content, the company in a blog post announcing the changes. YouTube says the warning allows the creator the time to learn about its Community Guidelines so they can make content that applies with its rules. The company will also offer more documentation and resources to help educate creators about its policies. Its expanding the in its Help Center to provide more details on what sort of things will result in strikes, including specific examples of common mistakes. YouTube says it wants to be more transparent about its strikes, too. Before, creators may not have even been sure why their video was penalized. Now, YouTube will make it clear why the strike occurred, what it means for the channel, and what next steps are available including appealing the decision, if the creator believes the strike was issued in error. To help with this, YouTube says it will make its email and desktop notifications clearer and theyll include more details. Its adding new mobile and in product notifications, as well. Only a small percentage of videos break the Community Guidelines, says YouTube just 2 percent do. But those that do are often high profile examples of everything thats wrong with YouTube and its platform a platform which today incentivizes outrageous content over quality, at times. YouTube has recently faced a number of controversies related to the videos posted to its site, including suicide forest debacle; ; videos involving  and exploitation; and other issues that have led to advertiser pull outs and brand freezes. This week  for enabling a pedophilia ring to surface in videos comments, too. That goes to show that YouTube has to do better with policing not just the content of the videos themselves, but also the broader community. The new system will go into effect on February 25, 2019.

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